Please use this identifier to cite or link to this item: http://archive.cmb.ac.lk:8080/xmlui/handle/70130/4079
Title: Financial Sustenance of South Asian Library Schools: A Case Study of National Institute of Library and Information Sciences of Sri Lanka in Retrospect
Authors: Wijetunge, Pradeepa
Issue Date: 2007
Citation: DESIDOC Bulletin of Information Technology, Vol. 27, No. 2, March 2007, pp. 27-36
Abstract: ThepaperdiscussesthefinancialissuesofthelibraryschoolsresidinginthepublicuniversitiesespeciallyintheSouthAsianregion.Itspecifiestheparticularissuesfacedbythelibraryschoolsbecauseoftheirsmallsize,highproportionofwomenasstaffandstudents,lackofresearchandtheirtendencytorelatemoretotheprofessionalworldthantheacademicworld.ItprovidesadetailedSWOTanalysisoftheNationalInstituteofLibraryandInformationSciences(NILIS).ItalsodescribestheAnsoffMatrix,which is a commonly used tool by the business organisations to develop market–productstrategies.ThepaperanalysestheeducationprogrammescommencedbytheNILISduring2003-2005inthelightofmarketing-productstrategy.ItdiscussesthesuccessoftheendeavourusingtheBostonMatrix,whichisatoolusedtomeasurethesuccessofthemarket–productstrategy.Thepaperalsohighlightssomethreatsposedbytheenvironment,whichhinderthesuccessfulimplementationoftheprogrammesandconcludesthatanauthoritytomanagefinancialmattersandqualifiedstaffwithasoundknowledgeoffinancialregulationsisessentialforthesuccessofthemarket–product strategies.
URI: http://archive.cmb.ac.lk:8080/xmlui/handle/70130/4079
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